Dinosaurs Dance to an Underwear Song in the Happiest Ad Ever About Child Abuse
![Dinosaurs Dance to an Underwear Song in the Happiest Ad Ever About Child Abuse](https://www.adweek.com/wp-content/uploads/files/blogs/pantosaurus-hed-2016.png)
The Aardman studio, known best for creating Wallace & Gromit, made the rollicking cinema commercial below for the NSPCC
The Aardman studio, known best for creating Wallace & Gromit, made the rollicking cinema commercial below for the NSPCC's anti-sexual abuse "Pants" campaign in the U.K. The ad is a four-minute music video for a song, produced by Adelphoi Music and voiced by X Factor's Peter Dickson, urging children to speak up if someone tries to touch them inappropriately.
![](https://images.idcrawl.com/lucia-ashley/ashley_lucia_1371310627.jpg)
Lucia Ashley's Instagram, Twitter & Facebook on IDCrawl
![](https://pbs.twimg.com/media/CoyY6KvXYAApleQ.jpg)
ADWEEK on X: Dinosaurs dance to an underwear song in the happiest ad ever about child abuse: / X
![](https://i.ytimg.com/vi/OXiI8RiMark/maxresdefault.jpg)
Adweek Feed
Adweek Feed
Lucia Ashley's Instagram, Twitter & Facebook on IDCrawl
Lucia Ashley's Instagram, Twitter & Facebook on IDCrawl
Lucia Ashley's Instagram, Twitter & Facebook on IDCrawl
![](https://www.adweek.com/files/2016_Aug/McCann-perfume-bocetos-Seba.jpg)
Adweek Feed
![](https://www.adweek.com/files/2016_Aug/McCann-perfume-bocetos-leo.jpg)
Adweek Feed
![](https://www.adweek.com/files/imagecache/node-detail/living-off-the-brands-ep-2016.jpg)
Adweek Feed
Lucia Ashley's Instagram, Twitter & Facebook on IDCrawl
![](https://www.adweek.com/files/2016_Jul/skyn-3.jpg)
Adweek Feed
Lucia Ashley's Instagram, Twitter & Facebook on IDCrawl