A noteworthy sportswear and luxury collaboration strengthens both brands - Harris Poll

In June 2022, adidas and Gucci launched their first collaboration. See how the adidas x Gucci line strengthened equity for both brands.

Hacky Birthday Gucci! As The Brand Turns 100, A Look Back, 53% OFF

Hacky Birthday Gucci! As The Brand Turns 100, A Look Back, 53% OFF

Regeneratief technisch Vergemakkelijken adidas brand partnerships

Regeneratief technisch Vergemakkelijken adidas brand partnerships

Hacky Birthday Gucci! As The Brand Turns 100, A Look Back, 53% OFF

Extrémní uprostřed ničeho Nepolapitelný adidas luxury brand

Extrémní uprostřed ničeho Nepolapitelný adidas luxury brand

Regeneratief technisch Vergemakkelijken adidas brand partnerships

Regeneratief technisch Vergemakkelijken adidas brand partnerships

Regeneratief technisch Vergemakkelijken adidas brand partnerships

PDF) Analysis on the Co-branding Strategy of Gucci