Nike launches a maternity collection — but what took it so long?
![Nike launches a maternity collection — but what took it so long?](https://images.lifestyleasia.com/wp-content/uploads/sites/6/2020/09/07175507/FA20_NikeM_OnaCarbonell_CB_1089_0893_03_01_original-1353x900.jpg)
In efforts to be inclusive, Nike is tapping an ignored market with its new Nike M activewear line for pregnant women and postpartum mothers.
![](https://media.glamour.com/photos/5f4d678a78d2396220fa2b80/4:3/w_2696,h_2022,c_limit/FA20_NikeM_MichelleWieWest_CB_003_02.jpg)
Nike (M): Nike Is Launching Its First-Ever Maternity Collection
![](https://media.glamour.com/photos/5f4d674bf72b75d7eea28547/master/w_2560%2Cc_limit/FA20_NikeM_PerriEdwards_CB_285_03_Crop.jpg)
Nike (M): Nike Is Launching Its First-Ever Maternity Collection
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Nike Expands Motherhood Collection!
![](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fimage%2F2023%2F07%2Fdrake-nocta-nike-tech-fleece-collection-release-date-4.jpg?cbr=1&q=90)
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![](https://media.glamour.com/photos/5f4d688f3266475205dd803a/master/w_1600%2Cc_limit/FA20_NikeM_MichelleWieWest_CB_003_025_02_01.jpg)
Nike (M): Nike Is Launching Its First-Ever Maternity Collection
![](https://static.nike.com/a/images/t_PDP_1280_v1/f_auto,q_auto:eco/cb7c6ce7-87a9-4e04-983b-137ba4eff602/zenvy-m-womens-gentle-support-high-waisted-7-8-leggings-with-pockets-maternity-bDt0b5.png)
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![](https://static.nike.com/a/images/t_PDP_1280_v1/f_auto,q_auto:eco/54885964-974d-402f-ac96-80e5bd20c407/dunk-high-premium-womens-shoes-ZhkMvb.png)
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![](https://media.cnn.com/api/v1/images/stellar/prod/200731122721-nike-you-cant-stop-us-ad-1.jpg?q=x_266,y_138,h_796,w_1415,c_crop/w_250)
Nike is launching its first maternity collection
![](https://images.lifestyleasia.com/wp-content/uploads/sites/6/2020/09/07175507/FA20_NikeM_OnaCarbonell_CB_1089_0893_03_01_original.jpg?tr=w-1200,h-900)
Nike launches a maternity collection — but what took it so long?
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