2 STAX: Creating a Cult Activewear Brand with Don Robertson

Listen to #2 STAX: Creating a Cult Activewear Brand with Don Robertson & Matilda Murray from The Lazy CEO Podcast with Jane Lu. Today I'm talking to Don Robertson and Matilda Murray, the co-owners of STAX. It's hard to turn a street corner without seeing someone rocking out in their STAX activewear. It's an incredible story of being $80,000 in debt to becoming an 8-figure business. Don and Matilda open up about how they sourced their first product, how they built such a cult community and the emotional rollercoaster that comes with growing a business. @thelazyceo_podcast@staxofficial_ @donnrobertson @matilda_murray_

Don Robertson (@donnrobertson) • Instagram photos and videos

Founders behind activewear company STAX. are set to launch another business

Don Robertson (@donnrobertson) • Instagram photos and videos

STAX founders Don Robertson and Matilda Murray share secrets to

JLo flaunting abs in Aussie activewear brand STAX

Matilda Murray - Top podcast episodes

Steph Claire Smith flaunts bum in tiny gym shorts at STAX

Matilda Murray - Top podcast episodes

Steph Claire Smith flaunts bum in tiny gym shorts at STAX

STAX: How two Perth entrepreneurs who almost lost everything found

Stax: Inclusivity so important for Aussie label new launch

Don Robertson (@donnrobertson) • Instagram photos and videos

How STAX founders went from being in debt to turning over $30