SomaInnofit Review: Trying a Smart Bra On for Size

We tested the SomaInnofit to see whether tech could really deliver the perfect fit. It didn’t.

SOMAINNOFIT Bra

Are 8 Out of 10 Women Really Wearing the Wrong Size?

How to Get the Perfect Bra Fit

SOMAINNOFIT Bra - Soma

mensbriefcases-lowres-2333-2.jpg?auto=webp&quality=60&crop=3:2&width=308

Soma Women's SOMAINNOFIT Find Your Fit SMART Sizing Bra Black Orange One Size

Order Somainnofit™ and download the SomaInnofit™ app. Why you’ll love it: The future of the perfect bra fit is here. Soma’s award-winning smart bra.

Soma Women’s SOMAINNOFIT Find Your Fit SMART Sizing Bra Black Orange One Size

Soma Innofit - The smart bra that tells you your proper size - Interview - Digital Experience 2019

The Internet Says a Red Bra Will Disappear Under a White Tee. Not Necessarily.