ellectric — Spike – the digital character for the new MINI model

MINI introduces a canine companion to the digital world – Spike, an English Bulldog-inspired character. Spike will be the face of the new MINI model family acting as MINI

Meet Spike, an 'Intelligent Personal Assistant' for Mini Cars

Mini Cooper and Countryman 2024 EV models are big on looks and range

Meet Spike, the future digital companion for MINI drivers.

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MINI Introduces Spike As The Brand's New Personal Assistant

New electric Mini Cooper revealed

New electric Mini Cooper revealed

MINI presents Spike, the digital character for the new model family.

MINI USA News - MINI PRESENTS SPIKE, THE DIGITAL CHARACTER FOR THE NEW MODEL FAMILY.

ellectric — Spike – the digital character for the new MINI model family

Mini to debut electric crossover and convertible in Shanghai

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John Cooper, engineer behind chic, high-tuned Mini line, is born