Unbuttoning A Classic, Celebrating Tommy Hilfiger's Spring '23 Campaign

Superstardom is on the cards for Adam Demos, who has recently been announced as American fashion house Tommy Hilfiger’s latest ambassador. The acclaimed star returned to his Australian homeland of New South Wales to shoot the brand's Spring ‘23 campaign at the picturesque Sansa House in Whale Beach. The new collection, also known as American Recreation, takes inspiration from the great outdoors and blends it with Tommy Hilfiger's signature '90s style. The result is a modern and innovative collection that combines heritage styles and archival silhouettes, perfect for the contemporary audience. Showcasing the brands Ready to Wear and Hilfiger Collections, styled by Nadene Duncan, Demos notably wears a new range of reinvented polo shirts all sporting the iconic Tommy Hilfiger flag which, arguably, take the spotlight.

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